India · Media
From a shared phone to a live inbox
Spark Digital Media moved client conversations off a shared handset and onto VartaDesk, so every enquiry had an owner.
India · Media
Spark Digital Media moved client conversations off a shared handset and onto VartaDesk, so every enquiry had an owner.
Spark Digital Media Pvt. Ltd.
Client servicing ran on a shared phone. Messages arrived in one place, replies lived in another, and nobody could see who had already answered. Leads waited. Context disappeared when someone was out of the room.
We put VartaDesk in as the conversational CRM: a live inbox on WhatsApp, one-click human takeover, and a record attached to the lead rather than to a device. The team kept their existing numbers and templates; they stopped sharing a handset.
Conversations are assigned, searchable, and handed off without starting from scratch. The Client Servicing Head’s words: it made every conversation feel like someone was actually paying attention.
“Switching from a shared phone to VartaDesk didn't just organise our chats — it made every conversation feel like someone was actually paying attention.”
